SEIS/EIS Advance Assurance

Invest in the Future of Placemaking

Powered by AR, scientific data, and realistic 3D vectors of trees and plants, Wild Streets is set to shake the market for placemaking and engagement with a cost-effective SaaS-based visualization tool for 4D rendering, public surveying, and environmental impact planning.

Wild Streets harnesses citizens’ imagination to radically transform urban spaces for a more sustainable future underpinned by intelligence-driven insight dashboards communicating survey data. The app is scalable across climate regions and markets thanks to high-impact distribution networks and a data-pull strategy.

Featured knowledge partners:

Mission-driven, disruptive, and quickly scalable

We believe that cities can become ecological hotspots, with huge low-carbon benefits, and for our collective well-being too. We’re deeply mission-driven but believe we have real unicorn potential. Our extensive market research tells us that there is a critical gap to fill and we have a first-mover advantage. The continued expansion of our network of influential distribution and tech partners along with experienced advisors and NEDs makes us confident that we will be able to scale in an organic, sustainable matter.

Join the next frontier in placemaking and invest in an innovative climate tech tool that will accelerate the urban greening process in cities everywhere.

Some of the organisations that love what we do

treecitiesoftheworld
planit

Wild Streets will revolutionize how professionals communicate about investments in trees and how citizens engage with their urban forest. 

Arbor Day is one of the world’s largest tree-planting organisations, at than 350 million trees to date in neighbourhoods, communities, cities and forests.
Watch

Greeting from the CEO

A warm welcome to all potential investors from the founder and CEO of Wild Streets.

Watch

Intro Video

Watch our 2-minutes campaign video that summarises what Wild Streets is all about.

Read

Intro Deck

Click through for a taste of Wild Streets’ unique value proposition to get a feeling whether you and our project mission are the right fit.

Coming soon

Our Advisors

Wild Streets benefits from an experienced Advisory Group with members who are renowned in their fields.

Investment Opportunity

100.000 target
45%

We’re using SeedLegals to easily negotiate, sign, and store investment documents. No funds will be transferred before investor commitments have been secured for the entire funding goal. SeedLegals will then send out legal documentation for review and signature, and investors will receive the forms necessary to claim SEIS tax relief.

Pre-money valuation

£1.000.000

share price

£0.90

5% annual expected growth in a conservative scenario

250K+ addressable market (professional sector working with placemaking using visualisation software)

SEIS Advance Assurance secured

The app will be globally available upon launch; SaaS subscriptions available for the UK and other countries covered by the same climate region

Mission

To create game-changing tools for co-design and visualisation which empower citizens, derisk planning, and communicate the value of nature.

Problem

Cities urgently need a low-carbon vision, but there are no tools to help. Tools and expertise are lacking for design with natural infrastructure, and co-design makes change possible, but it’s difficult to do well and at scale.

Solution

Wild Streets offers a game-changing tool for urban planning.

Combining scientific data with high-quality 3D models of trees, plants, and street furniture – it allows anyone to co-design the green, inclusive cities of tomorrow.

It will be the most cost-effective and immersive engagement tool available, with a first-mover advantage in introducing the dimension of time (what we call 4D) to landscaping and the planning process.

Competition

Other pro-softwares offering great design functionality, have a high barrier to entry in terms of cost and complexity, and have no capacity for engagement or data-based landscaping.

Engagement tools available are verbal survey-based, without imagery. These can have complementary integrations to Wild Streets.

AR apps for greenery are increasing in number, but poor in functionality and not backed by data.

Milestones

Critical work has gone into the conceptual development of Wild Streets in close dialogue with the professional sector, foresters, councils, interest organizations, and many more. The establishment of data, tech, and knowledge partnerships, distribution networks and creating a genuine interest with prospective clients have been core to this work.

IP

We will pursue the patenting of Wild Streets’ algorithm for species selection, which will add to the company’s future valuation.

Use of funds | Burn rate

Over a 6 months period, funds will be used to finance the development of an advanced prototype of the app that demonstrates its core functionalities and enables us to make presales prior to the next funding round. Wild Streets continues to be bootstrapped by the founders, who are forgoing salaries until the prototype has been materialised. Shares, rather than funds, will be allocated to an NED who will assist in the strategic preparations for presales.

Overfunding

Investors can still invest after a pitch has hit 100% of its funding target and on the same terms as investing before the target is reached. We will issue more shares for any investment made during overfunding.

The Team

meet Ascha

I’m a macroeconomist with more than a decade of experience at UN agencies, building intelligence on the multifaceted concepts and impacts of sustainable, inclusive development. Longing to build tools for bottom-up, citizens-fuelled impact, I took the plunge two years ago and went all in on Wild Streets.

I live just north of Copenhagen with my partner, our daughter, and a stubborn little sausage dog.

where I’m from

I’m the most comfortable when I get to work cross-dimensional on topics and tasks. Reflecting back on my time in banking and at the Danish Chamber of Commerce, I realize that I have always liked drawing the big picture. I love shaping connections between people, ideas, and technology. Reaching people is at the core of it all – making complex topics graspable through storytelling and smart visualization. I’m a multi-hyphen at heart, and Wild Streets ticks all boxes. It’s an incredible platform addressing a myriad of urban issues and applicable to so many professions and sectors.

what makes me tick

– walking! Everywhere I can. I love exploring new places on foot, preferably accompanied by my dog. It was during my long walks around London that I realized how unequal the distribution and access to urban nature are. This is when the concept of Wild Streets started taking shape.
– the apple doesn’t fall far from the tree: my 3-year-old daughter adores nature and animals. So visits to the seaside, local forests, green markets, and farms are fixtures in our life.
– I’m a novice winter bather. At the moment, you’ll see me run quickly towards the sauna!
– I’m curious about art in all formats and fiddle with ceramics when time permits.

favourite pipeline idea

There’re so many exciting ideas on the table! On the engagement side, I’m really keen on exploring action-based ‘triggers’ such as animated characters popping up in kids-mode, digital art appearing in public places, and inviting influential personas to give short talks using green screen technology. On the planning side, I think the many possibilities for integrations with existing planning/environmental softwares will pave the way for a deep transformation of the urban greening process.

Founder and CEO

Ascha Lychett Pedersen

meet Jai

I am a design-engineer with passion for nature and sustainability. He likes to get stuck in on making the future visible, especially when it’s hands on; and anything to do with trees.

I’ve have worked designing bicycle bags from recycled materials and bio-digesters, and am currently using those skills to design edible landscapes from gardens up to many hectares in scale.

In recent years I have been one of the creators of Wild York (wildyork.uk), an interactive map of the city’s green spaces. Just by showing what is where and how those spaces connect together, we have made a transformative resource. It’s enabled community, NGOs, medical practises and council to make best use of the existing green infrastructure. Then crucially see the most effective ways to extend and improve on it for wellbeing and biodiversity benefit.

I take a lead on all things green as a member of YoCo (yoco.uk). We are a community organisation developing a community-led masterplan for a radically socially and environmentally progressive mixed use neighbourhood with over 100 homes on the York Central site. It’s a very exciting opportunity, we have the chance to make an area as a precedent for those around it, bringing the best of urban design examples from around the world with a healthy dose of the ‘Wild’ built in from the beginning.

These are what real make me tick, and is what’s expressed in Wild Streets. Re-imagining spaces from the ground up with the people who will use them. Finding a sweet spot where human and technological ingenuity and natural systems make the best of each other.

Design Lead & CTO

Jai Sandhu

meet Sue

Sue is Founder of Around the Block, Sue works at the interface of the built and natural environment. Supporting regenerative, resilient, and equitable cities, that places  landscape and nature at the heart, with a specific focus on systemic governance change and long-term stewardship mechanisms.

She has been the CEO of the Landscape Institute, Wandle Valley Regional Park Trust, and Design Council, as well as being the founder of the Bankside Open Spaces Trust and her own consultancy Around the Block Ltd and senior positions with London local authorities.

Non-Executive Director

Sue Morgan